Tag: word-of-mouth marketing

How to achieve word-of-mouth marketing using digital channels?

While there is no shortfall of marketing or social media channels to talk about your brand, the word-of-mouth channels comprising your follower base require most of your efforts and focus. Here is why it is so significant. Do you know the three E’s of WOMM (word-of-mouth marketing)? These are engaging, equip, and empowering. As you […]

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